Helping new Confidence Coach compete locally on Google.
New start-up, Emma Forbes Life Coaching, had a website with very little online traffic. Our team knew it would only take a few SEO-tweaks to get Emma’s local-based business onto the front page of Google.
After a few copywriting edits to the URL slugs, H1, H2’s, alt image text, meta titles and meta descriptions, Emma Forbes Life Coaching ranked #8.
About Emma Forbes Life Coaching
Emma set up her new business after retraining as a Life Coach. Since launching she’s had a good steady flow of business but was wondering why her website wasn’t working harder for her locally.
Emma turned to Copy Write for our SEO expertise and asked our team to get her business onto the first page of Google. As a business owner, Emma was also interested in our SEO training sessions to help her manage her own SEO results in the future.
Local SEO services
Our SEO team reviewed Emma’s website and could see with a few small tweaks we could get big results.
We started out the journey with our keyword research and keyword strategy placement package. This enabled us to see how competitive local Life Coaching keywords were. Interestingly, ‘life coaching brighton’ was a highly competitive keyword and would take Emma’s website a bit longer to rank for. The site needed to have more time under its belt and required a lot of new blogging content to succeed.
Realising time was not on Emma’s side, our team discovered a lucrative keyword, that wasn’t highly competitive, but could still generate a decent volume of potential clients each month.
Our team then used these results to edit the website’s URL slugs, H1, H2s, meta tags and alt image text. We also supported Emma getting her business onto Google My Business.
SEO training for business owners and startups
Ongoing SEO and content writing services are costly for startup businesses, which is why our team are passionate about passing our knowledge and skills on to enable business owners to support themselves.
We ran our personal 1-2-1 virtual ‘How to write like an SEO’ training package (includes 2 x proofreading of online content) with Emma to give her the tools she needs to continue to boost her site with quality blog content. The training also means Emma can use her keyword research list to target popular searches in the near future.
Ranking on Google can take months, but our SEO amends got Emma Forbes Life Coaching onto the first page in just a matter of weeks.
Emma is delighted her business now has presence online and other local competitors are curious to know how she did it!